The experience center comprises of a marketing unit as well as a model flat for the Spectra Raaya Apartment complex. As the experience center is a temporary space and is meant for a period of 5 years or so was expected to be a minimal and cost effective design.
True to its name -‘Raaya’, the experience center reflects the harmonious amalgamation of design for a distinguished, modern lifestyle with the luxury of vibrant, green, open spaces in a concrete jungle that is Bengaluru. An example of understated poise, this project effortlessly blurs the indoor and outdoor division.The allocated site is designed into three zones, in part to allow the user to experience it fully, and to also divide the two main functions – conversation and experience.The first zone retains the access to the construction site, the central zone houses the marketing office and the rear zone is set aside for the model flat.